What is purple shampoo and what it can do for you?
Nothing compares to the sleek colour of your locks after a colour session at the salon, but after a while the bright lustrous undertones can turn brassy and dull prompting you for another trip to the hairdresser. The ‘brassy’ look does come in and out of fashion but for me, it’s a look I have tried to avoid.
For most of us, getting to the hairdresser as frequently as we would like (and need) isn’t an option, so my hairdresser Jessica Twamley suggested (more like insisted) I start using ‘purple’ shampoo to tie me over.
Purple shampoo distributes purple pigment to neutralize brassy, yellow tones. Basic but genius colour mixing results. The hair picks up the purple pigment which cancels the yellow tones and makes the blue undertones brighter. This gives your hair that bright, lustrous look we love. Using purple shampoo not only neutralises the yellow tones but it can extend the life of your colour too, winning!
Purple shampoo doesn’t only have to be used to treat blonde locks, there are plenty of brunettes out there with highlights looking a little less than bright.
A good purple shampoo should be dark purple, not light and not transparent. I use O&M Conquer Blonde supplied by my hairdressers and I’m loving it.
If you have an unwanted yellow tone to your blonde hair or blonde highlights, have a chat to your hairdresser and see if this product is right for you. It definitely works for me.